You can promote your company to the estimated 1.5 million people that logged into SL during the last 60 days. In a 24 hour period, over $1.5 million real dollars changes hands inside SL.
  Just doing something inside of SL is news these days. The media loves it. Doing something in SL can mean lots of free publicity.
  You can also use it as a vehicle to bring people to your web site or even link to products to buy in your store.
  Inside SL there is a Circuit City Store showing movie trailers and DVDs that link to the ecommerce portion of their web site where you can buy that item. There are Pepsi vending machines and you can carry around a Pepsi or Budweiser and even make your avatar look like it is drinking it.
 

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